The Charleston Convention and Visitors Bureau has unveiled a new video produced to market the capital city to the Boy Scouts of America.
The BSA 2013 Jamboree, July 15-24, is expected to bring in thousands of scouts from across the United States to The Summit Bechtel Family National Scout Reserve, just outside of Beckley.
The video brands the city as the Gateway to the Jamboree and is a key marketing tool in encouraging scouts and their families to spend time in Charleston. "This video is part of an integrated marketing outreach to let the Boy Scouts and their families know that Charleston is the perfect place to stay and visit before, during and after the Jamboree," said Alisa Bailey, CEO of the Charleston Convention & Visitors Bureau.
The video also features the nationally recognized Mountain Stage, the West Virginia State Museum, as well as shopping, food, recreational opportunities and much more.
Special activities will be held in the city during the weekend prior to the start of the Jamboree, as well as after the Jamboree ends.
Activities include special events at the Clay Center for the Arts & Sciences, a movie night on the University of Charleston campus, geogaching at the Division of Culture & History, as well as Live on The Levee and West Virginia Power home games. A tentative schedule can be found by clicking this link.
The CVB is also planning on several welcome desks throughout the city and is seeking volunteers to be ambassadors for the city. For more information on volunteering, contact Matthew Austin at firstname.lastname@example.org or 304-344-5075.
To view the video, click here and look for the Boy Scouts tab.